Experience, Motivation and Behaviour

In this elective, students will develop a deeper knowledge of human behavior, motivation and experience. A focus will be on understanding how to influence individuals, social and environmental factors as well as tools and strategies to design with. During the course, we will apply the principles of psychology and behavior change on the themes of health, mobility and sustainability. The content of this course is relevant for students, because it will help students to get a better understanding of how design can support people to change their behavior.

The learning objectives of the course are assessed through a written report and presentation performed in the last week.

The report and presentation provide an overview of the assignment, the insights it created and a critical reflection on their own work. The final grade will be calculated based on the written report (80%) and the presentation (20%).